PGL Marketing · performance marketing agency · San Diego
1.7M organic views
200+ clients delivered
PGLSan Diego, California
For founders whose marketing isn't producing customers yet

Turn views
into customers

We help founders and local businesses turn content and paid traffic into booked clients within 90 days, without building an in-house marketing team.

Multi-vertical Worldwide clients San Diego based
Free 30-min audit · no obligation · new-client offer
Results we've delivered
1.7M
Organic views in 4 months
Immigration attorney · USA
200+
New paying clients for a single program
Online education · USA
30days
From new location to a fully booked schedule
Wellness studio · San Diego
The customer journey we build

Every step from scroll to purchase

We map and build every stage your customer moves through, from the first time they see you to the day they pay.

Step 01

Notice

Content made to get noticed and remembered, so the right audience finds you instead of a competitor.

Step 02

Trust

Proof and positioning that make you the obvious choice, so by the time someone reaches your profile they already trust you.

Step 03

Convert

A funnel that turns attention into qualified inquiries. Paid traffic warm enough to close, with cost per lead you can plan around.

Step 04

Retain

Auto-nurture and content cycles that bring customers back, so lifetime value grows with every campaign.

From first scroll to paying customer
Real results

Two short stories

Two clients, two different niches, two outcomes we can show you.

Case 01 · Immigration Law

From a quiet profile to 1.7M views

1.7M
organic views · 4 months

An immigration attorney with an inactive Instagram. Within four months of structured content and a single positioning shift, the profile generated 1.7M organic views and an inbound flow she had to scale her team to handle.

Client Instagram profile · immigration attorney
Client Instagram profile
Case 02 · Online Education

From content to 200+ paying clients

200+
new paying clients

An online education product targeting expat audiences. We built a content engine plus a paid funnel that compounded month over month. Result: a repeatable customer acquisition system the founder now scales on her own terms.

Client Instagram profile · online education
Client Instagram profile
See all case studies Wellness · Hospitality · Tattoo · Education · Law
Next step

Let's see what we'd build for you

Book a 30-minute strategy call. By the end of it you'll know exactly what's leaking in your funnel, where the highest-leverage fix is, and whether we're the right team to build it.

On the call
01 Live audit of your current funnel: content, ads, follow-up
02 The single highest-impact fix you can ship in 30 days
03 Realistic numbers: what we'd target for cost per lead and ROAS
04 A new-client offer if we both decide to work together
You keep the funnel audit and the 30-day plan whether or not we work together. If we're not the right fit, we'll tell you in the first 10 minutes. No pressure, no obligation.
Prefer to reach us directly
Taking a limited number of new clients each month
Our system

Why our growth system works

Not random posting and hope. A repeatable system with three moving parts that compound into predictable customers.

01

Formats built on purpose

We choose content formats that show what you stand for, pull in the right audience and hold attention, so the people who find you are the ones worth converting.

02

A funnel inside the profile

Every element of your profile moves people forward: save, then follow, then book. Nothing sits there by accident, each piece earns the next step.

03

Scalable growth

We build a system where social works steadily and predictably, with room to scale, instead of one viral post followed by silence.

PGL Marketing founders · San Diego
Content · Paid · Funnel
PGLLev & Malena · Founders
Who we are

For founders who want
a system, not a vendor

We started PGL after running content and paid campaigns across very different niches and seeing the same thing every time: great content with no funnel, or a funnel with nothing feeding it. Treating them as one connected system, content into traffic into conversion into retention, is what consistently moved the numbers. That system is what we build for every client now.

Worldwide
clients across
multiple verticals
3 in 1
content + paid +
funnel under one roof
In-house
producer, scripts, edit,
paid ads · one team
Founders
Lev · founder, PGL Marketing
Lev
Founder · Strategy & Performance

Builds the performance side: paid traffic, funnel architecture, weekly KPI reviews. Runs strategy for every account.

Malena · co-founder, PGL Marketing
Malena
Co-founder · Content & Growth

Founder of the online education program that became PGL's first proof point: 200+ paying clients. Leads creator direction and content growth.

The team on every project
Dasha · PGL Marketing
Dasha
Client Success
Masha · PGL Marketing
Masha
Scripts & Edit
Valeria · PGL Marketing
Valeria
Paid Ads
Aleksandra · PGL Marketing
Aleksandra
Sales
The offer

The 90-Day Customer Engine

One system that turns content and paid traffic into real inquiries for your service, built for you end to end and live within 30 days.

What you get
  • Content that gets watched, filmed with you, the business owner, on location
  • Paid traffic that brings inquiries for your service, not just likes
  • A working system live in 30 days: content into traffic into inquiries
  • Weekly KPI review that reads your marketing like a P&L line
  • Live funnel audit + 30-day plan on the first call, yours to keep
Added where it moves the needle

Landing page and offer, instant lead follow-up, conversion optimization, or AI video if you'd rather not be on camera. We bolt these on only when your funnel actually needs them, so you don't pay for what you already have.

Which fits you

Pick the format that matches where you are

Each is a monthly retainer with a 3-month minimum. We scope pricing on a short call and confirm the right fit. Ad spend is paid directly to Meta and Google, separate from the retainer.

You're starting from zeroNo system or content yet
Launch

We build your foundation from scratch and get the first campaign live, so you go from nothing to a working presence that brings inquiries.

  • Launch Sprint: setup & onboarding
  • Profile & competitor audit
  • One clear positioning angle
  • Base funnel build
  • Shooting day on location each month
  • Reels: script + shoot + edit
  • Instagram posting + content plan
  • First paid campaign launched
View details →
You have content, need clientsReady to scale with paid traffic
Growth

Content, ads and funnel run as one system across platforms, tuned every week to bring qualified inquiries you can plan around.

  • Full content + distribution strategy
  • Shooting day on location each month
  • Premium Reels production
  • Paid ads management
  • In-profile funnel
  • Instagram + YouTube posting
  • Weekly KPI review & analytics
  • Add-ons where needed: landing page, follow-up
View details →
Get pricing on a call 30-min call · no obligation · new-client offer
None of these fit?

Tell us what you need we'll build it

If you're scaling past these tiers, running a niche we haven't listed, or need a hybrid setup (paid only, content only, AI-only production), we scope custom engagements. One call to define the scope and what it costs.

Request a custom scope
FAQ

Questions before the call

How fast can we launch?
Fast. Depending on your business, a first campaign can be live in as little as 6 days: for a tattoo studio we launched and pulled the first leads inside six days. A full system is usually built within the first 30 days: strategy in week one, production in weeks two and three. We confirm the exact timeline on the call based on your readiness.
Do I have to be on camera?
Most founders do want to be on camera, and that's our preferred way to work: the founder presenting themselves builds the most trust, and we have a lot of experience making it comfortable, so you look and sound your best with minimal time on set (one shooting day a month, on location). If being on camera isn't for you, we have alternatives: AI-driven content and presenters we can build around. But the strongest results come when it's genuinely you, so that's the format we lead with.
What if the numbers don't move?
We guarantee the system, not luck. That's our 30-Day Lead Guarantee: within 30 days you'll have a live acquisition system producing real inquiries for your service, or we refund our fee. A properly built funnel always pulls responses, the only variable is cost per lead, and that we keep optimizing with you. The exact terms are spelled out in your agreement, and you keep the audit and 30-day plan no matter what.
What's the minimum ad budget?
Ad spend goes directly to Meta or Google and is separate from our retainer. The right starting budget depends on your niche, market and goal. We'll size it together on the call based on your target cost-per-customer.
Who does the work?
A dedicated core team: a producer who runs your account day-to-day, a scripts & edit lead, a paid-ads specialist, and founders on strategy and review. No SMM interns, no offshore content factories. You'll meet the team on day one.